UKF Stainless - Website Refresh Case Study | KDM

UKF Stainless

Turning an outdated website into a lead generation machine…

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Goal: To get more qualified leads from their website and to improve their social media marketing.

The Pain

The Company Website looked outdated and did not function correctly on mobile platforms. The sales team and management team were using Linkedin and other social media platforms to try and reach out to customers and prospects but were unsure how effective this was and how best to use each platform.

Our Process

We updated the UKF Stainless website to focus on lead generation and to match the pain points of their customers. We also offered training on how to use social media, focusing on LinkedIn to generate qualified leads for the company. Training was offered to both sales and marketing teams, so both can work together to help push leads through the sales funnel.

The Results

The Group Chairman and owner has confirmed by email to us that the new website looks superb and the social media campaign ran after the training resulted in a big increase in marketing qualified leads. The sales team are now using LinkedIn everyday as a key part of prospecting activity.

 

Visit the UKF Stainless website.

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